Manoj Hadwale, Born on 15th June 1984 at Rajuri village, tahsil-Junnar, Dist- Pune, Maharashtra, India; belongs to a farmers’ family, did his post-graduation in agriculture. Further, he worked for farmers at farmer suicide issues in the Vidarbha region through the microfinance & banking sector. In 2010, he left his job from the state bank of India as an agriculture officer with the vision of sustainable tourism development in India. His thinking & understanding about Indian agriculture, heritage, culture, tourism, community, people & their sustainable development is remarkable. He is expressing his tourism philosophy through training to the students, corporate, farmers & government officers, through writing in magazines, newspapers, in regular columns, blogs, social media, through participating in several seminars, etc.
In June 2018, Manoj wrote a book in the Marathi language by name “कृषी पर्यटन-एक शेतीपूरक व्यवसाय” which is published by Sakal publication. He is perusing his passion for the promotion of sustainable tourism through training, consultancies, participating as a creative partner in the private & government sector as well.
According to him, India is an agrarian country. Near about half of the population is depending on agriculture for employment, which contributes not more than 20% in GDP. In India, agriculture is not the only occupation but is it culture, tradition, way of living, source of food, part of the economy, and many more. India is a country of villages as more than 65% population is still residing in villages. Biodiversity with oceans, rivers, mountain ranges, flora fauna, plant & animal kingdom, heritage with forts, caves, temples, prehistoric & historic sites, traditions, customs, rituals, colorful festivals, folk culture, entertainment events, people, versatile culture with food, festivals & funfair..and many more which still realizing with the time being are the livingness of India.
With this vision, in 2011, he initiated a tourism movement in his native region, Junnar, which is popular by name, “Junnar Tourism Model”.